GoDaddy Airo™ Site Optimizer best practices
Airo™ Site Optimizer and Airo Plus™ Site Optimizer help save you time by improving your site's search engine optimization (SEO), accessibility, and content. SEO is essential to get your website seen by more people online. When someone searches for something using Google or another search engine, SEO helps your website appear higher in the search results. The higher your website is in the search results, the more likely people will visit it.
You can do a few key things to optimize your website for search engines. This includes choosing the right keywords for people to search for and using those keywords in your content. It also includes ensuring your title and description tags are keyword-rich, your site has a robots.txt file, and your content uses headers to organize it. Finally, it includes ensuring your website loads quickly and is easy for search engines to crawl.
整體而言，SEO可以幫助搜尋引擎了解您的網站內容，以便判定內容是否符合使用者的搜尋內容。隨著更多人透過搜尋找到您，SEO最佳實踐可以明顯增加您的網站流量。
Compare Airo Site Optimizer and Airo Plus Site Optimizer features
AI-driven insights and actionable recommendations for better marketing and SEO for your website. Purchase Airo Plus to unlock your site's SEO potential.
| 功能 | Airo Site Optimizer | Airo Plus Site Optimizer |
|---|---|---|
| Airo Plus bundle: Gain access to Airo Plus Site Optimizer, and the Airo Plus suite of tools. | — | ✔ |
| Multi-page support: Automatically identify top pages, then allow for manual page management including adding/removing additional pages. | Homepage Only | All Pages |
| Scan multiple sites: Unlock the ability to scan more than 1 website for Airo Site Optimizer. | — | ✔ |
| Ongoing SEO optimization: Go beyond a single site scan. Get periodic scans of your site for SEO optimizations in the background automatically. | — | ✔ |
| Structured data analysis: Validate your schema markup and receive recommendations to enhance your search engine understanding and rich snippet creation. | ✔ | ✔ |
| Keyword tracking: Get a historical view of your keyword performance and track your keyword rank progress. | ✔ | ✔ |
| "Easy button" for Managed WordPress: Resolve opportunities with one-click actions and application programming interfaces (API). | ✔ | ✔ |
| Meta title and description analysis: Enhance search engine understanding of your page title and description. | ✔ | ✔ |
| Competitive content analysis: Evaluate, score, and receive optimization opportunities based on niche, goals, and competitor analysis. | ✔ | ✔ |
| Social tag analysis (cards): Validate your social tag markups and get recommendations on enhanced social sharing. | ✔ | ✔ |
SEO選項
Understanding the SEO options available in Airo Site Optimizer and Airo Plus Site Optimizer will help you organize your website's optimizations. You can adjust the settings to ensure your website's goals and keywords are available for the specific pages you want to optimize. Fine-tuning these settings will help you improve your website's discoverability and SEO ranking.
These SEO settings can be modified and added to the pages you select in 
Settings.
中繼標題
標題標籤會提供頁面內容的簡短摘要。它會顯示在搜尋引擎的結果上。標題標籤可協助搜尋引擎了解網頁內容。這也鼓勵用戶選擇連結。因此，優質的標題標籤可以改善搜尋排名，並有更多訪客瀏覽您的網站。進一步了解mozilla.org 。
中繼描述
說明標籤會簡要說明該頁面。它使用重要的關鍵字。這有助搜尋引擎正確顯示內容。這會讓使用者更有可能選擇搜尋結果中的連結。有效的說明標籤能提升能見度，並能吸引更多訪客到您的網站。進一步了解mozilla.org 。
機械手標籤/檔案
robots標記或robots.txt檔案會告訴搜尋引擎的網路爬蟲，要存取的頁面以及不應該建立索引的頁面。這可讓您控制搜尋結果，並防止私人頁面或慢速頁面的爬網。因此，robots檔案可改善網站效能並管理搜尋的可見性。了解如何使用robots.txt檔案： robotstxt.org 。
標題層級
使用正確的標題對於理解必不可少。 H1和H2等標頭將網頁分成清晰的區段，以便協助使用者找到想要的內容，藉此組織網頁內容。舉例來說，H1可能是主要主題，H2可能是其下的次主題。在mozilla.org了解如何使用標頭。
圖像說明
稱為替代文字（alt text）的簡短說明應加入圖片，以便使用SEO和可存取性。替代文字會總結圖像中的內容，螢幕閱讀器使用者則可以聽到。如果無法順利載入圖像，也會顯示此錯誤，即使是發生錯誤也能為使用者提供內容。在mozilla.org了解如何使用圖像說明。
您可以在我們的資源庫找到圖像最佳化的詳細分類。
可存取性
可存取的線上內容可讓更多人瀏覽並參與您的網站，改善您的流量，同時造福社會。您可以在developer.mozilla.org上找到有關可存取性的詳細資訊。
X卡（Twitter）
X卡片可讓您在X貼文上新增相片，影片及更多內容，以便為您的網站帶來更多流量。在您的頁面上加入程式碼後，任何X-Post連結都會在您的媒體上顯示「卡片」，並顯示給所有的追踪者，讓您的內容更顯眼。您可以在developer.x.com找到有關X卡的詳細資訊。
社交分享卡（Facebook）
開放圖協議會教社交網站如何用視覺呈現頁面或連結。使用「開放式圖表」標籤的網站會成為豐富的對象，並創造更多互動且內容豐富的社交分享。例如，新聞連結可以顯示標題，圖片和說明。您可以在ogp.me找到更多關於開放圖式協議的資訊。
更多資訊
- 想知道如何為您的商業網站進行SEO嗎？請參考這份方便的入門指南，讓您朝著正確的方向入手。
